Friday, 15 November 2013

New Speed Pocket Design Unites With Low CG and Light Weight to Promote High Launch and Low Spin for Maximum Distance; TaylorMade's Longest and Most Playable Fairway Woods Ever

TaylorMade, the No. 1 played driver brand on the PGA Tour, today announced the release of JetSpeed, a breakthrough line of metalwoods that includes the company's first driver to feature Speed Pocket technology. In addition, JetSpeed fairway woods and Rescue clubs combine an enhanced Speed Pocket, an extremely low-forward center of gravity (CG) location and extremely light overall weight to promote faster swing speed, clubhead speed and ball speed for more distance.
"We expect 'low and forward CG' to represent the next great innovation in metalwood performance," said Sean Toulon, Executive Vice President. "With our SLDR and JetSpeed products, we're giving golfers of all types the opportunity to increase their launch angle and reduce their spin-rate, which ultimately leads to more distance."
The First Driver with a Speed PocketThe Speed Pocket was originally designed to increase the speed at which the clubface flexes and rebounds to promote faster ball speed. Why put a Speed Pocket in a driver, since the face is already as fast as the USGA will allow? TaylorMade engineers discovered that incorporating a Speed Pocket into the JetSpeed driver promotes less spin, as well as greater ball speeds on shots struck below the center of the clubface. Research suggests 72% of all golf shots are hit below the center of face, so the JetSpeed driver is designed to minimize the ill effects of shots struck below center.
"With most drivers, low impact generates too much spin, making the ball fly too high and land short," said Brian Bazzel, TaylorMade's Senior Director of Metalwood Creation. "JetSpeed's Speed Pocket is engineered to dramatically reduce that added spin to promote more distance on that very common type of mis-hit."

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